If you want to record Instagram Reels for your business, one hour in a professional studio can be enough to create several videos. How many depends on your preparation, the length of each Reel, and how comfortable you are speaking on camera.
Some people can record five or six short videos in an hour. Others may complete two or three, especially when the recordings involve demonstrations, different backgrounds, or multiple takes.
Here’s how to make the most of your time:
Start With Your Video Topics
Before booking your session, write down the subjects you want to cover.
For example, a REALTOR® could record short videos answering questions about home inspections, earnest money deposits, closing costs, and preparing a property for sale.
A business owner might explain three services, answer two customer questions, and record a short company introduction.
Choose topics you’re already comfortable discussing. Recording day isn’t the ideal time to figure out what you want to say.
For additional ideas, read our article on whether Instagram Reels help businesses grow.
How Long Should Each Reel Be?
A Reel doesn’t need to be long to be useful. Many business topics can be explained in 30–60 seconds, although some require more time.
If you’re answering a straightforward question, get directly to the answer. Avoid spending the first 15 seconds introducing yourself or explaining why the subject matters.
For more complicated topics, consider recording a longer explanation and dividing it into separate videos when appropriate.
Prepare Talking Points Instead of Long Scripts
You don’t necessarily need to memorize a complete script. For each Reel, prepare three things: the question you’re answering, the information you want to share, and how you’ll finish.
If you prefer a script, a teleprompter can help you deliver it without constantly looking away from the camera.
You can learn more about how teleprompters make video recording easier.
How Much Can You Record in 60 Minutes?
Here’s an example of how a recording session might work.
| Activity | Estimated time |
|---|---|
| Review topics and get comfortable | 10 minutes |
| Record Reel 1 | 8 minutes |
| Record Reel 2 | 8 minutes |
| Record Reel 3 | 8 minutes |
| Record Reel 4 | 8 minutes |
| Record Reel 5 | 8 minutes |
| Additional takes | 10 minutes |
| Total | 60 minutes |
This assumes the camera, lighting, and audio are ready, with no major changes between recordings. Studio setup time may need to be scheduled separately.
Record Similar Videos Together
If you’re planning several Reels, try using the same background and camera setup.
Changing outfits, moving equipment, or switching between different recording styles can reduce the number of videos you finish.
You can still create variety during editing with titles, captions, graphics, and supporting footage.
Record Your Instagram Reels at OASIS Studios
At OASIS Studios in Orlando, we help businesses, REALTORS®, and content creators record professional social media videos with studio cameras, lighting, audio, and production support.
Bring your topics, prepare your talking points, and decide how many videos you’d like to attempt.
Explore our video studios and plan your next recording session.
Remember: Five useful Reels are worth more than ten rushed recordings. Give yourself enough time to explain each subject clearly.
